Most Popular TikTok Accounts, Ranked

February 25, 2023 by No Comments

TikTok’s appeal among artists, companies, and influencers is only increasing. The most popular creators on TikTok have amassed huge fan bases by anticipating and meeting the needs of their audience.

It’s possible that the most popular TikTok accounts have established themselves as authorities in their field by cooperating with a wide range of businesses and drawing on the support of their many followers.

What TikToker Has the Most Fans?

Khaby Lame, a Senegalese native, has amassed the most fans on the video-sharing platform TikTok (154.8M). Since the 2020 start of the Covid epidemic, he has been living in Italy and making people laugh with his humorous response films.

As compared to Kevin Hart, Justin Bieber, and Drew Barrymore, he has 88 million more TikTok followers.

Is there a highest-paid TikTok star?

Several reports credit sisters Charli and Dixie D’Amelio as the highest-paid TikTokers.

It’s interesting to note that his TikTok videos don’t appear to be mere rehashes of YouTube videos, but rather stand-alone films that improve upon the originals. Whilst many of his TikToks just serve to advertise his YouTube channels, each one contributes in its own unique way to his overall brand.

Is There Something That All the Most Popular TikTok Profiles Have in Common?

One size does not fit all when it comes to keeping your TikTok account among the most popular on the platform. But here’s what we found to be true for the vast majority of the most popular TikTok stars:

Verified

TikTok, like other major platforms, uses verification to distinguish “genuine” accounts from fake or automated ones. The following requirements are set out by TikTok in order to receive a verified badge:

  • For an account to be considered “active,” it must have been used in the last six months.
  • true This account belongs to a legitimate organisation, person, or other entity.
  • Accounts must be viewable by the public and have a full profile, including a description, a user name, a profile picture, and at least one video.
  • The only reports that are checked for veracity are those that have been featured in various news outlets, without any press releases or sponsored media.
  • Safe: use a validated email address and two-factor authentication to access your account.

One-Page Resume/Bio

Although though a bio is needed in order to be verified on TikTok, most of the most popular accounts on the platform disregard this requirement. Some of them only have one phrase or an emoji as their bio, while others, like Addison Rae and Charlie D’Amelio, declare “No bio yet.” Bella Poarch typically only posts a heart emoji in yellow.

TikTok’s bio space is much smaller at only 80 characters, in contrast to other platforms like Twitter, Instagram, and Pinterest, which provide at least 150 characters (160 for Twitter). This is probably why the biographies on this list are so brief.

This style is used by many other renowned TikTok creators as well. Bios on TikTok are typically brief, all lowercase, include a current collaboration, and provide a mailing address, email address, or link tree.

Credible reputation

The most popular TikTok channels all have a similar aesthetic and emphasis on building a personal brand. Even if all that brand does is stand in front of a camera and make a few clumsy movements, that’s all their fans want to see.

Fashion, hair, a catchphrase, or even just a constant visual motif may all serve as unifying elements in a person’s personal brand. These recognisable visual markers not only help users find their favourite artists, but also provide a sense of security and familiarity to the creator’s audience.

Relationships based on working together

In addition, we found that collaborations between creators and brand partnerships (or “collabs,” as the youngsters say) were significant factors.

This is not a necessary condition for gaining a sizable TikTok fanbase, but it does increase your chances of doing so. Collaborations with influential people like these not only increase exposure for your films to new viewers, but also help monetise them so you can keep producing new ones at the rate required to keep engagement levels high.